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Halstead Jewelry Articles & Videos

Halstead is passionate about supporting small jewelry businesses. Check out our huge archives of helpful articles for makers including technique tutorials, business advice, and connection to resources in our community. Craftsmen and designers alike trust Halstead for supplies and information. Our goal is to help you be successful. Subscribe to keep learning and growing in your profession.

Learn the ins and outs of using gold-filled with these common questions and ansers.

by Hilary Halstead Scott

What is Gold-Filled? Can it Tarnish? FAQs

Learn the ins and outs of using gold-filled in your designs. Using and explaining gold-filled can be complicated, prepare yourself with these common questions about the material.

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Christina Grace of TIN HAUS Jewelry is sharing her perspective on creating video for your handmade jewelry business based on her experience in show business.

by Christina Grace

TikTok Your Way to Engaging Jewelry Video Content - lock

Christina Grace, owner of TIN HAUS Jewelry and multi-media user-generated content creator at TIN HAUS Media, offers her perspective on the video content creation process. With 15 years of experience in show business, she expands on her methodology for producing value-driven engaging videos.

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Kristen Baird, of Kristen Baird Jewelry, gives helpful advice on building your jewelry business through major transitions so you can be successful on the other side.

by Kristen Baird

Building Your Jewelry Business Through Transitions - lock

Kristen Baird, owner of Kristen Baird Jewelry, talks about building your jewelry business through major transitions. She gives helpful advice from her own experiences of taking her business from hobby to full time, hiring her first employee, building a family, and more, so that you can be successful on the other side.

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Arianne Foulks gives you 5 tips to get high quality traffic to your jewelry website to increase sales.

by Arianne Foulks

5 Ways to Get More High Quality Traffic to Your Jewelry Website - lock

In the digital age of online shopping, one way to get ahead is by attracting high quality traffic to your jewelry website. Arianne Foulks, branding and web design expert for creative small businesses, outlines 5 ways to attract the traffic you want.

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Andrea Li gives you a step-by-step guide to holiday marketing for your jewelry brand on Pinterest. Follow along to get the most of the platform.

by Andrea Li

Pinterest Holiday Marketing Guide - lock

Andrea Li, Pinterest marketing extraordinaire, walks you through using the platform for your holiday marketing. With a step-by-step guide and posting timeline, she shows you how to get the most out of Pinterest for your jewelry business.

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Add a fun experience to your jewelry collection! "Permanent" welded bracelets are a popular addition to retail stores.

by Ashley Maldonado

Permanent Jewelry Best Practices

Permanent bracelets have taken off! Easily add this fun experience to your jewelry business offerings with these tips.

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Lilian Raji discusses the key elements you need within your jewelry business before you’re ready to have a PR consultation for your brand.

by Lilian Raji

How to Prepare your Jewelry Brand for a PR Consultation - lock

Lilian Raji follows up her PR for Jewelry post with information on how to prepare your brand for a PR consultation. She goes through the key elements you need to have in place before you’re ready.

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