Blog Category
Halstead Jewelry Articles in Exclusive
How to Build Nonprofit Partnerships for Your Jewelry Business -
Jeweler and business owner Kristen Baird walks you through how to partner your jewelry business with nonprofits. She gives advice, tips, and first-hand experience so you can make the partnership mutually beneficial.
Read MoreTikTok Your Way to Engaging Jewelry Video Content -
Christina Grace, owner of TIN HAUS Jewelry and multi-media user-generated content creator at TIN HAUS Media, offers her perspective on the video content creation process. With 15 years of experience in show business, she expands on her methodology for producing value-driven engaging videos.
Read MoreBuilding Your Jewelry Business Through Transitions -
Kristen Baird, owner of Kristen Baird Jewelry, talks about building your jewelry business through major transitions. She gives helpful advice from her own experiences of taking her business from hobby to full time, hiring her first employee, building a family, and more, so that you can be successful on the other side.
Read More5 Ways to Get More High Quality Traffic to Your Jewelry Website -
In the digital age of online shopping, one way to get ahead is by attracting high quality traffic to your jewelry website. Arianne Foulks, branding and web design expert for creative small businesses, outlines 5 ways to attract the traffic you want.
Read Moreby Andrea Li
Pinterest Holiday Marketing Guide -
Andrea Li, Pinterest marketing extraordinaire, walks you through using the platform for your holiday marketing. With a step-by-step guide and posting timeline, she shows you how to get the most out of Pinterest for your jewelry business.
Read Moreby Lilian Raji
How to Prepare your Jewelry Brand for a PR Consultation -
Lilian Raji follows up her PR for Jewelry post with information on how to prepare your brand for a PR consultation. She goes through the key elements you need to have in place before you’re ready.
Read MoreJeweler’s Resources – Conversion Charts & Reference -
Keeping track of all the weights, measurements, sizes, etc. that are needed to work in the jewelry industry can be a hassle, so we compiled this list for you so you have one less thing to worry about! Jeweler's Conversion Chart
Read Moreby Lisa Lehmann
Family First: Featuring Your Family in Jewelry Marketing -
Lisa Lehmann, jewelry designer and mother, talks us through using your family in marketing. She discusses why it can be tricky, as well as gives helpful tips and questions to ask yourself that will help you decide what to post.
Read MoreTips to Start Offering Custom Jewelry -
Thinking of offering custom work but don't know where to start? Check out these tips from Kristen Baird on how to approach custom work to make sure you and your clients both have a great experience.
Read Moreby Lisa Lehmann
Make It Personal: Connect with your Jewelry Customers -
Being a jewelry maker comes with the task of not only creating beautiful pieces, but telling your story when you sell them to strangers. Lisa Lehmann has advice for how to connect with your customers to create a one-of-a-kind experience.
Read Moreby Erica Stice
5 Unisex Designs to Expand Your Jewelry Collection -
Trying to find a way to bring in new clientele? Incorporate these 5 unisex designs into your existing jewelry line to expand your collection.
Read MoreBuilding a Contractor Team for your Jewelry Business -
When you're ready to hire help for your jewelry business tasks, consider building a team of independent contractors. Read through Kristen Baird's experience of hiring her team and her tips to help you successfully hire your own team.
Read MoreJewelry Business Mentors Kickstart Your Career -
As a jeweler just starting out in the industry, having a mentor can help kickstart your career! Read on to learn how to take advantage of learning from someone who's been through it all already. A jewelry business coach or mentor can help launch your business.
Read MoreBalancing Parenting & Your Jewelry Business -
Being a jewelry business owner means you are already juggling multiple tasks and trying to find time to execute them all. Now, add in another job that takes even more patience and talks back. Whether you started your business after becoming a parent or had little ones along the way; finding a work life balance that makes the whole family happy can be a struggle.
Read MoreThe Value of Critiques When Developing a Jewelry Collection -
Critiques can be one of the most intimidating aspects of making jewelry. But they can also help your work progress and open your jewelry to an all new group of people. Learn more from guest writer Vince Pontillo-Verrastro about how to make the most out of jewelry critiques.
Read Moreby Lisa Lehmann
Care For Your Mental Health While Running Your Jewelry Business -
Sometimes in the hustle of our business lives we forget to take care of the most important thing: ourselves. Jewelry artist Lisa Lehmann shares advice on balancing mental health with business ownership.
Read MoreUnderstanding Volatility in Gold and Silver Prices -
What do you do when commodity markets swing? This article will explore how jewelry artists should respond to changes in gold and silver prices.
Read Moreby Erica Stice
Jewelry Design Competitions - Entering, Submitting & Helpful Tips -
Are you considering entering your first jewelry design competition? Having entered my first contest here's my experience on the matter. From process steps and submitting your work to helpful tips I learned during my experience, read all about the process here.
Read More